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Day 146

 08/08/2020 Saturday, Sunny

It cools down a bit but still hot.

Online shopping could be tedius and frustrating. The descriptions are elusive and you're not sure whether they're right for you. For example, there're so many trainers on the sports-direct website. Adidas, Nike, Rebok, Puma, etc, etc. Even within the same brand, there're many models/series. When seeking for a pair of proper trainers, it's not just the look and price that matter. It should fit the shape of your feet and makes you comfortable during running.

How about a membership-based club? AI or a real person would find the right shoes, clothes for you. Guarantee fit and comfortable. This personal assitant even recommends new products for you. Some initial body measurements are taken by clients themselves, by tape or by photos. This is the fee-based service.

For the free part of the website/club, there're reviews of popular or in-season products. Editor's picks or readers' top rated. The purpose is to narrow down the selections. We're spoiled by choices these days. There should also be articles or videos on how to choose the right shoes, right shirts, etc, etc.

The slogan is: We do the research, so you don't have to!

Find:

 the right shoes for running

 the right shoes for football

 the right shoes for office

 the right shoes for party

 etc

Also have different editors for different styles, different personalities. They all have their own channels.

Target users are busy working young professionals.


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